Six loveable men with major self-esteem issues are chosen. They are a mix of ages, backgrounds – and shapes
and sizes – but have one thing in common: they are all typical wallflowers

An empathetic and motivational host starts working with them, getting them moving, developing a routine and making them feel at ease with their bodies

Technical experts such as professional strippers, dancers and confidence coaches provide specialist help and guidance in
selected episodes

In the build up to the big day the six men undertake a series of physical and mental activities – for example:
- sexy photoshoot
- performance at a bachelorette party
- creating their own stripper character

The team performs its perfected routine in front of a massive crowd