A Chef In The Family VIP - FORMAT
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Synopsis
A charming and celebrated chef makes a guest appearance in the home of a popular celebrity.

A CHEF IN THE FAMILY VIP is a new kind of cooking show.



Each episode a charming and celebrated chef makes a guest appearance in the home of a popular celebrity. During the day they prepare a delicious dinner for the celebrity’s invited guests. We are given access to the celebrities’ homes and learn about the celebrities’ careers, what they like to cook for their guests and whether their cooking is up to scratch!

After the meal, the guests are in for a treat: a surprise performance by their celebrity host or a special guest - the perfect ending to a very special evening.



International production history

Sweden: 2 seasons aired for TV4. (2003/4-2005)

Duration
8 x 30'
Definition
SD
Genre
Formats
Subgenre
Food
Producer
Strix
Ratings

The program premiered the 21st of December 2003 initially attracting 500.000 viewers.
Flying start for A chef in the family celebrity. The first episode reached a share level of 14,6% in key demographics 15-44 despite a challenging time slot and tough competition.
At the 2nd episode of The Celebrity Chef format, the series reached its astonishing peak. 721.000 viewers watched the show, generating over 24% share. The average share was 19% in key demographics 15-44 years.
The Swedish version of the Celebrity Chef format has attracted the young female audience to a large extent. With an average rating of 8% among women aged 15-44 the program was very successful in this commercially attractive target group. The corresponding figure for men (15-44 years) was 6%.